AI Insights · Timothy · April 2022
Top 5 Shopping Apps on Android in Belarus: Q1 2022 Performance
Discover the performance trends of the top five shopping apps in Belarus on the Android platform during Q1 2022, based on Sensor Tower data.
In the first quarter of 2022, the top five shopping apps on the Android platform in Belarus showed varying trends in weekly downloads and active users. Here’s a closer look at their performance.
AliExpress: интернет-магазин
AliExpress: интернет-магазин experienced fluctuating weekly downloads throughout Q1 2022. Downloads peaked at 50.2K in mid-February, followed by a sharp decline to around 2.7K by the end of March. Active users saw a steady increase from 64.6K at the start of January to a peak of 88.1K in mid-February, before tapering off to approximately 65.7K by the end of March.
Wildberries
Wildberries maintained consistent weekly downloads, starting at 16.9K at the end of December and peaking at 24.5K in late January. Downloads slightly decreased to 14.7K by the end of March. Active users remained relatively stable, beginning the quarter at 259K and reaching a peak of 274K in mid-February, before stabilizing at around 251K by the end of March.
OZON: товары, одежда, билеты
OZON: товары, одежда, билеты saw an upward trend in weekly downloads early in the quarter, with a peak of 21.5K in mid-February. However, downloads dropped significantly to around 6.4K by the end of March. Active users showed a gradual decline from 114.7K at the start of January to 88.4K by the end of March.
Куфар: товары, квартиры, авто
Куфар: товары, квартиры, авто had a significant increase in weekly downloads towards the end of the quarter, rising from 8.8K at the end of December to a peak of 18.2K in late March. Active users also showed an upward trend, starting at 310K and increasing to approximately 360K by the end of March.
Еплюс
Еплюс experienced a notable spike in weekly downloads in late January, reaching 37.5K, before stabilizing around 6.2K by the end of March. Active users followed a similar pattern, peaking at 49K in early February and then stabilizing around 20.5K by the end of the quarter.
For more detailed insights and data on app performance, visit Sensor Tower.