AI Insights · Timothy · April 2022
Top 5 Parenting Apps on Android in Bulgaria for Q1 2022
Explore the performance of the top 5 parenting apps on Android in Bulgaria during the first quarter of 2022, based on data from Sensor Tower.
Throughout the first quarter of 2022, the top five parenting apps on the Android platform in Bulgaria demonstrated varied performance in terms of weekly downloads, revenue, and active users. Here's a closer look at how each app fared.
Find my kids: live GPS tracker experienced a steady decline in weekly downloads, starting from 962 in the last week of December and ending at 268 in the final week of March. Weekly revenue fluctuated, peaking at around $698 in the last week of December and maintaining a range between $359 and $480 throughout the quarter. Active users saw a drop from 16.3K to about 10.5K by the end of March.
BabySparks - Development Activ had relatively low weekly downloads, ranging from 10 to 33 throughout the quarter. Weekly revenue showed a similar low pattern, peaking at $150 in early January and ending at around $60 in the last week of March. Active users remained stable, fluctuating between 69 and 104.
Be Closer: Family location saw a significant increase in downloads in early February, peaking at 756, but then dropped to 227 by the end of March. Revenue experienced a peak in mid-February at $77 and ended the quarter at $51. Active users saw a dip in February but recovered to 1K by the end of March.
Baby Daybook - Newborn Tracker had a moderate number of downloads, peaking at 163 in late January and ending at 37 in the last week of March. Revenue remained low, peaking at $49 in early March. Active users showed a steady increase throughout the quarter, starting from 780 and reaching 1.16K by the end of March.
My Family - Family Locator exhibited stable download numbers, peaking at 215 in early January and ending at 111 in late March. Revenue followed a similar pattern, peaking at $44 in early January and concluding the quarter around $12. Active users showed a slight increase, ending at 2.14K by the end of March.
The data for this analysis comes from Sensor Tower. For more detailed insights, visit Sensor Tower's website.