AI Insights · Timothy · April 2022
Top 5 Apparel Apps on Android in Uruguay for Q1 2022
A look at the performance of the top 5 apparel apps on the Android platform in Uruguay during Q1 2022, including trends in downloads and active users.
In the first quarter of 2022, the top 5 apparel applications on the Android platform in Uruguay showed varying trends in downloads and active users. Here’s a detailed look at their performance:
SHEIN-Shopping Online from Roadget Business PTE. LTD. experienced a steady increase in weekly downloads, peaking at around 637 in the week of February 21. Weekly active users also saw a gradual rise, starting from approximately 10.3K at the end of December 2021 and reaching nearly 12K by the end of March 2022.
Zara by Inditex had consistent weekly downloads, fluctuating between 330 and 432 throughout the quarter. Active users showed some volatility, starting at around 3.2K and experiencing a slight decline to approximately 2.9K by the end of March.
Lojas Renner - Comprar Roupas from Lojas Renner saw weekly downloads ranging from 177 to 349, with a peak in early January. Active users showed a small increase, starting from about 2K and peaking at 2.4K in early February before stabilizing around 2.1K by the end of March.
Newchic - Fashion Online by Newchic had a steady increase in weekly downloads, peaking at 320 in the week of February 21. Active users also showed growth, starting from 172 at the end of December 2021 and reaching 333 by early February, maintaining around 307 by the end of March.
FARFETCH - Shop Luxury Fashion from Farfetch UK Limited experienced varying weekly downloads, with a peak of 276 in late December and another peak of 229 in early February. Active users saw a rise from 367 at the end of December to a high of 428 in early February, stabilizing around 359 by the end of March.
These insights are derived from Sensor Tower's data, providing a comprehensive overview of the trends in the apparel app market in Uruguay. For more detailed insights, visit Sensor Tower.