AI Insights · Timothy · April 2022
Top 5 Apparel Apps on Android in South America: Q1 2022
Discover the performance of the top 5 apparel apps on the Android platform in South America during the first quarter of 2022. Detailed insights on downloads and active users are provided.
In the first quarter of 2022, the top 5 apparel apps on the Android platform in South America showed significant engagement and download trends. Here’s a detailed look at their performance based on data from Sensor Tower.
SHEIN-Shopping Online started the quarter with around 420K weekly downloads, which saw a consistent upward trend, peaking at approximately 841K by the end of March. Active users for the app also increased steadily, starting at around 6.9M and reaching approximately 9.6M by the end of the quarter.
Lojas Renner - Comprar Roupas experienced a varied download trend. The app started the quarter with about 72K downloads per week, peaking at approximately 116K in the week of January 31, before fluctuating and ending the quarter at around 85K. Active users showed a similar pattern, starting at approximately 1.7M and ending at about 1.7M, with a peak of around 1.9M in early March.
C&A - Comprar roupas saw weekly downloads starting at around 56K, reaching a peak of approximately 94K in early February, and then declining to about 45K by the end of March. Active users for the app started at around 325K, peaking at approximately 397K at the end of February, and ending the quarter at around 365K.
Riachuelo – Comprar roupas had a stable download trend with weekly downloads starting at around 72K, peaking at approximately 88K in the first week of January, and ending at about 71K. Active users followed a similar trend, starting at around 691K, peaking at approximately 755K mid-March, and ending at around 718K.
Zattini: Comprar Roupas Online showed a steady increase in weekly downloads, starting at around 39K and peaking at approximately 66K by the end of March. Active users for the app started at around 445K and saw a modest increase, ending the quarter at approximately 503K.
These insights provide a snapshot of the dynamic performance of top apparel apps in South America on the Android platform. For more detailed analytics and insights, visit Sensor Tower.
