Top 5 Apparel Apps on Android in Norway for Q1 2022

In the first quarter of 2022, the top 5 apparel applications on the Android platform in Norway showed varied performance trends. Here’s a detailed look at their weekly downloads and active user metrics, based on data from Sensor Tower.

Zalando – online fashion store experienced a fluctuating trend in weekly downloads. Starting from 1.9K at the beginning of the quarter, it saw a dip, eventually stabilizing around 900 by the end of March. Weekly active users for the app began at 44.2K, slightly decreased mid-quarter, but concluded with a rise to 45.4K.

ABOUT YOU Online Fashion Shop showed a modest but steady increase in weekly downloads, peaking at 1.4K in the third week of March. The app's weekly active users mirrored this trend, starting at 3.7K and rising to a notable 5.3K by the end of the quarter.

H&M - we love fashion had a relatively stable performance in weekly downloads, averaging around 700 to 900 throughout the quarter. Weekly active users saw a gradual decline from 42.7K at the start of January to 37.4K by the end of March, despite some minor fluctuations.

SHEIN-Shopping Online maintained a consistent download rate, oscillating between 600 and 800 downloads weekly. The app’s weekly active users showed a steady increase, starting at 10.9K and peaking at 12.2K towards the end of the quarter.

Kappahl had a varied download performance, beginning at 391 and slightly increasing to 547 by the end of March. Weekly active users started at 1.7K and saw a peak of 2.3K in early February, ending the quarter at 1.8K.

For more detailed insights and comprehensive data, visit Sensor Tower.