Top 5 Apparel Apps on Android in Israel: Q1 2022 Performance

In the first quarter of 2022, the top 5 apparel applications on the Android platform in Israel showed diverse performance trends. Here’s a detailed look at how each app fared, based on Sensor Tower data.

SHEIN-Shopping Online had a consistent presence throughout Q1. Weekly downloads ranged from approximately 8.6K to 10.7K, peaking in the week of January 31. The app maintained a steady number of weekly active users, fluctuating between 111K and 131K, with a notable increase towards the end of the quarter.

adidas: Shop Shoes & Clothing showed a varied download pattern. Starting strong with 5.8K downloads in early January, the app saw a decline mid-quarter, with numbers dropping to around 1.3K in late March. Active user trends followed a similar pattern, starting at 4.7K and peaking at 7.6K in late January, before stabilizing around 5.8K towards the end of March.

Nike: Shoes, Apparel & Stories experienced a relatively stable download rate, ranging between 1.3K to 2.1K throughout the quarter. Weekly active users also remained consistent, moving between 2.1K to 2.7K, with a slight dip in mid-March.

ASOS had a steady download performance, starting at around 1.5K at the beginning of January and steadily declining to 860 by the end of March. The number of active users remained fairly constant, fluctuating around the 27K mark, with minor variations throughout the quarter.

Lyst: Shop Fashion Brands saw a significant spike in weekly downloads in mid-February, reaching 5.4K, before settling back to around 686 by the end of March. Active users increased dramatically in the same period, peaking at 3.6K in late February, and then stabilizing around 903 by the end of the quarter.

For more detailed insights and comprehensive data, visit Sensor Tower.