AI Insights · Timothy · January 2022
Top 5 Travel Apps in Europe Q4 2021: Performance Insights
Discover the performance of the top 5 travel apps in Europe for Q4 2021, including download trends, active user metrics, and more.
In the fourth quarter of 2021, the travel app landscape in Europe showcased dynamic trends across the top five applications. The data, sourced from Sensor Tower, provides valuable insights into weekly downloads, active users, and revenue where applicable. Here's a closer look at how these apps performed.
Uber - Request a ride
Throughout Q4, Uber maintained a robust presence in Europe with a notable increase in weekly downloads. Starting at approximately 551K downloads in late September, the app saw a dip mid-quarter but rebounded strongly, peaking at around 625K downloads in the final week of December. Active user metrics fluctuated slightly, beginning the quarter at 11M and seeing a minor dip to just over 10M in mid-December before ending the year at approximately 11.1M.
Booking.com: Hotels & Travel
Booking.com also demonstrated significant activity with weekly downloads starting at around 420K and experiencing a gradual decline throughout the quarter, bottoming out at approximately 294K in late November. However, a surge in the last week of December saw downloads rise to roughly 384K. Active users showed a downward trend from 12M in late September to around 9.2M in early December, before a year-end increase to about 11.4M.
Bolt: Request a Ride
Bolt displayed a relatively stable download pattern, starting Q4 at approximately 369K downloads and experiencing minor fluctuations throughout the quarter, ending at around 365K. Active users saw slight variations, beginning at 2.5M and maintaining a similar level with a slight dip to around 2.3M in mid-December, before recovering to approximately 2.4M by the end of the quarter.
Google Earth
Google Earth experienced a consistent download rate, starting at around 216K and finishing the quarter at approximately 256K. Active users fluctuated slightly, beginning at 1.7M and peaking at roughly 1.8M in late October before ending the year at about 1.8M.
Yandex Go: Taxi Food Delivery
Yandex Go showed a steady increase in weekly downloads, starting at approximately 236K and rising to around 345K by the end of December. Active user numbers also grew, beginning at 6.1M and experiencing a steady climb to approximately 7.7M by the end of the quarter.
These trends highlight the dynamic nature of the travel app market in Europe during Q4 2021. For more detailed insights and data, visit Sensor Tower.