AI Insights · Timothy · January 2022
Performance of Top 5 Travel Apps on Unified Platform in Australia Q4 2021
Discover the performance trends of the top 5 travel apps in Australia during Q4 2021, including download rates and active user engagement.
In the fourth quarter of 2021, the top 5 travel applications in Australia showcased varied performance trends on a unified platform. Here's a closer look at the weekly downloads and active user metrics for these popular apps.
Uber - Request a ride demonstrated impressive growth in weekly downloads, starting at around 23.6K in late September and peaking at approximately 42.9K in early December. Active users also saw a significant rise, beginning at 432.3K and reaching a high of 813.1K mid-December before settling at 669.6K by the end of the quarter.
Google Earth experienced a steady download rate throughout Q4 2021, fluctuating between 15K and 19.7K. Active users for the app remained relatively stable, starting at 54.4K and reaching a peak of 63.1K in mid-December.
Booking.com: Hotels & Travel saw a consistent increase in weekly downloads, beginning at 12.8K and growing to 21.5K by the end of December. Active users showed a slight decline initially but rebounded strongly towards the end of the quarter, starting at 422.7K and finishing at 417.1K.
DiDi Rider: Affordable rides experienced a notable uptick in weekly downloads, starting at 12.3K and peaking at 22.6K in early December. Active users for the app remained relatively steady, fluctuating between 349.7K and 397.3K throughout the quarter.
Lastly, Airbnb exhibited a gradual increase in downloads, starting at 11.3K and reaching 17.3K by the end of December. The active user base showed some fluctuations, beginning at 315.4K and peaking at 332.3K in the final week of December.
These insights are based on data from Sensor Tower, providing a detailed look at the performance of these top travel apps. For more comprehensive insights, visit Sensor Tower.