Top 5 Shopping Apps in Portugal Q4 2021 Performance

During the fourth quarter of 2021, the top five shopping apps in Portugal demonstrated varying trends in downloads and active user metrics. Here is a detailed look at the performance of each app, with data sourced from Sensor Tower.

ABOUT YOU Online Fashion Shop saw a significant surge in weekly downloads in October, peaking at nearly 58K in the week of October 25. However, this number declined steadily, settling around 15K by the end of December. Active users also reflected a similar pattern, with a peak of approximately 113K in early November, before tapering off to around 85K at the end of the quarter.

Vinted: Sell vintage clothes maintained a more consistent download rate, starting with 32K at the end of September and ending with around 18K downloads in the last week of December. The app's active user base showed a slight increase initially, peaking at 123K in early November, but saw a minor decline to approximately 114K by the end of the year.

Lidl Plus experienced a gradual decrease in weekly downloads, from around 30K in late September to about 11K by the end of December. Despite this, the app's active user count remained relatively stable throughout the quarter, fluctuating between 91K and 106K.

Cartão Continente had an interesting trend in weekly downloads, starting at approximately 7K at the end of September, peaking at nearly 24K in late November, and then dropping back to around 8K by the end of December. Active users for this app followed a fluctuating trend, peaking at 153K in late November and ending the quarter with around 129K.

AliExpress - Shopping App maintained a steady download rate, with minor fluctuations ranging from 6K to 15K throughout the quarter. The app's active user base saw significant peaks, reaching up to 451K in early November before settling around 356K by the end of December.

These insights provide a snapshot of the shopping app landscape in Portugal for Q4 2021. For more detailed metrics and analysis, visit Sensor Tower.