AI Insights · Timothy · January 2022
Top 5 Shopping Apps in Oceania Q4 2021
Discover the performance of the top 5 shopping apps in Oceania during Q4 2021, with insights on downloads, active users, and trends.
In the fourth quarter of 2021, the top five shopping apps in Oceania showed varied performance in terms of weekly downloads and active users. Data from Sensor Tower highlights the trends for these leading apps.
Shop: All your favorite brands saw its weekly downloads fluctuate, starting at about 46K in late September and ending the year at approximately 31K. The app had a peak of around 47K downloads in the week of November 29. Active users increased from 289K at the beginning of the quarter to a high of 384K in early December, before slightly declining to 327K by the end of December.
SHEIN - Shopping Online experienced a decline in weekly downloads from roughly 50K in late September to about 29K by the end of December. Active users also saw a decrease, starting at 539K and ending the quarter at approximately 493K, with a peak of 606K in late November.
Everyday Rewards showed a significant increase in weekly downloads from 18K in late September to a peak of about 50K in mid-November. However, by the end of December, downloads had decreased to roughly 20K. Active users followed a similar trend, starting at 441K and peaking at 585K in mid-November, before settling at around 443K by the end of the year.
Amazon Shopping maintained relatively stable download numbers, starting at 19K and ending at 23K, with a peak of approximately 34K in late November. Active users increased from about 1.2M at the beginning of the quarter to a high of 1.5M in late November, ending the year at around 1.3M.
eBay online shopping & selling showed a decrease in weekly downloads from 25K in late September to about 20K by the end of December. Active users started at 1.8M, with a slight decline throughout the quarter, ending at approximately 1.7M.
For more detailed insights and data, visit Sensor Tower.