AI Insights · Timothy · January 2022
Top 5 Shopping Apps in Central America: Q4 2021 Performance
A detailed look at the performance of the top 5 shopping apps in Central America during Q4 2021, highlighting weekly downloads and active user trends.
During the fourth quarter of 2021, the top 5 shopping apps in Central America demonstrated varied performance trends in terms of weekly downloads and active users. Data from Sensor Tower provides insights into the metrics of Shopee MX: 9.9 Día de Compras, SHEIN - Shopping Online, Mercado Libre: Compras Online, Walmart - Walmart Express - MX, and Coppel: compras en línea.
Shopee MX: 9.9 Día de Compras
Throughout Q4 2021, Shopee MX: 9.9 Día de Compras saw consistent growth in weekly downloads, peaking at approximately 741K in the last week of December. Active users also increased steadily, reaching around 2.6M by the end of the quarter.
SHEIN - Shopping Online
SHEIN - Shopping Online experienced fluctuating weekly downloads, starting strong with around 427K in early October but dipping to approximately 191K in early December. Active users saw a slight decline over the quarter, ending at about 4.1M.
Mercado Libre: Compras Online
Mercado Libre: Compras Online had a stable performance with weekly downloads rising to about 334K in the third week of December. Active users saw a moderate increase, peaking at around 9.2M in mid-December before slightly declining to 8.6M by the end of the month.
Walmart - Walmart Express - MX
Walmart - Walmart Express - MX showed steady weekly downloads, maintaining an average of around 120K throughout the quarter. Active users increased gradually, reaching approximately 466K in the last week of December.
Coppel: compras en línea
Coppel: compras en línea had a notable increase in weekly downloads, peaking at about 187K in early November. Active users followed a similar trend, ending the quarter with around 1.4M.
These insights are based on Sensor Tower data. For more detailed analysis and further insights, visit Sensor Tower.
