AI Insights · Timothy · January 2022
Top 5 Shopping Apps in Belarus Q4 2021: Performance Insights
Explore the performance of the top 5 shopping apps in Belarus during Q4 2021, including trends in downloads, active users, and revenue.
In Q4 2021, the top 5 shopping apps in Belarus showcased notable performance trends across downloads and active users. Here’s a detailed look at how these apps fared:
Wildberries experienced a consistent rise in weekly downloads, peaking at around 27.4K in mid-December. The app also saw a steady increase in weekly active users, reaching approximately 328K in the week of December 20.
AliExpress: интернет-магазин observed a significant climb in weekly downloads, hitting a high of 33.9K in the last week of December. Weekly active users also grew, peaking at nearly 90K in early November before stabilizing around 70K towards the end of the quarter.
OZON: товары, одежда, билеты saw an upward trend in weekly downloads, reaching about 29.6K in the first week of November. The app's weekly active users increased steadily, culminating at approximately 138K in the week of December 20.
Куфар: товары, квартиры, авто maintained a stable pattern in weekly downloads, peaking at around 14.9K in early November. Weekly active users hovered around 330K, with slight fluctuations throughout the quarter.
Золотое Яблоко: косметика experienced a sharp increase in weekly downloads, reaching about 28K in mid-November. The app’s weekly active users also rose significantly, peaking at approximately 38.5K in the same period.
These insights highlight the dynamic performance of shopping apps in Belarus. For more detailed analytics and trends, visit Sensor Tower.
