AI Insights · Timothy · January 2022
Top 5 Parenting Apps in South Africa Q4 2021
Discover the performance trends of the top 5 parenting apps in South Africa during Q4 2021, including downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 parenting applications on a unified platform in South Africa exhibited varied performance trends. Here's a closer look at their weekly downloads, revenue, and active user metrics, based on data from Sensor Tower.
Find my kids: live GPS tracker showed a fluctuating trend in weekly downloads, starting strong with approximately 1.8K downloads in late September but dropping to around 445 by the end of December. The app's weekly revenue saw a peak in mid-November at around $518, ending the quarter with about $447. Active users also demonstrated variability, peaking at around 3K in late September and ending the quarter at approximately 1.8K.
Pregnancy Tracker & Day by Day had a consistent download performance throughout the quarter. The app's downloads peaked at about 1K in early November and ended the quarter with around 444 downloads. Active user numbers showed a general upward trend, starting at approximately 5.2K in late September and reaching around 8.7K by the end of December.
Phone Tracker By Number in US maintained a steady download rate, beginning at around 615 downloads in late September and ending with approximately 470 by the end of December. Active users for this app remained relatively stable, ranging from around 431 to 339 throughout the quarter.
Family Tracker by Phone Number experienced significant fluctuations in weekly downloads, with a high of about 1.2K in early October and ending the quarter with approximately 328 downloads. Active users also showed variability, peaking at around 1.5K in early October and dropping to about 809 by the end of December.
Pregnancy + | Tracker App demonstrated a fairly stable download trend, starting with approximately 1.1K downloads in late September and ending the quarter with around 606 downloads. The app's weekly revenue saw a peak of about $93 in the final week of December. Active users remained consistently high, ranging from around 37K to 41K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
