AI Insights · Timothy · January 2022
Top 5 Parenting Apps in Ireland Q4 2021: Performance Insights
Discover the performance of the top 5 parenting apps in Ireland during Q4 2021, including trends in downloads, revenue, and active users, based on data from Sensor Tower.
In the fourth quarter of 2021, the top parenting apps in Ireland exhibited varied performance across weekly downloads, revenue, and active users. Here’s a closer look at the trends for the leading apps in this category.
Be Closer: Family location saw a notable increase in weekly revenue, peaking at approximately $902 in mid-November. Weekly downloads experienced a dip in late October, reaching a low of 292, but recovered towards the end of the year, hitting 584 in the last week of December. Active users showed a fluctuating trend, starting from 1.2K in late September and stabilizing around 1K by the end of December.
Find my kids: live GPS tracker experienced a peak in weekly revenue of about $991 in late November. The app's downloads fluctuated significantly, with a notable spike to 2.2K in the week of December 20. Active users saw a gradual increase, peaking at around 12K in the same week, indicating a growing user base towards the year-end.
BackThen baby milestones album had a relatively stable performance in terms of weekly revenue, with a peak of $700 in late November. However, weekly downloads remained low throughout the quarter, peaking at just 16 in mid-December.
Speech Blubs: Language Therapy showed a significant revenue increase in late November, reaching approximately $996. The app's downloads saw a modest rise, with a peak of 234 in mid-November. Active users remained relatively stable, fluctuating around the 300-400 range throughout the quarter.
Little Ones™ had a peak weekly revenue of about $623 in late September. The downloads for the app remained low, with a peak of 46 in mid-October, and did not show significant growth throughout the quarter.
For more detailed insights and data on app performance, visit Sensor Tower.