AI Insights · Timothy · January 2022
Top Parenting Apps in Ghana Q4 2021: Unified Platform Performance
Explore the performance of the top 5 parenting apps in Ghana during Q4 2021, with insights on downloads, revenue, and active users from Sensor Tower.
During the fourth quarter of 2021, the top 5 parenting applications in Ghana showed varied performance in terms of downloads, revenue, and active users. Here’s a detailed look at each app's performance metrics on a unified platform.
My Family - Family Locator from Friendzy Limited saw significant growth. Weekly revenue peaked at approximately $733 in the last week of December, up from $109 at the end of September. Downloads surged dramatically, reaching nearly 29K by December 27, up from just 34 at the start of the quarter. Similarly, active users increased from 3.6K to 35K over the same period.
Be Closer: Family location by Applabel LTD experienced moderate performance. Revenue was relatively stable, with a slight increase to around $78 weekly by late December. Downloads fluctuated, peaking at 1.3K in early November but settling around 392 by the end of the quarter. Active users saw a similar trend, peaking at 1.5K in early November before declining to 481 by the end of December.
BabySparks - Development Activ from BabySparks had a quieter quarter. Weekly revenue hovered around $53 by the end of December, with downloads showing a modest peak of 93 in early November. Active users remained relatively stable, peaking at 101 in mid-December but dropping to 52 by the end of the month.
Find my kids: live GPS tracker by GEO TRACK TECHNOLOGIES INC demonstrated consistent performance. Revenue maintained a steady range, peaking at $17 in the week of December 20. Downloads saw highs of 4.1K in late November, while active users peaked at 7.9K in the same period before settling around 4.5K by the end of December.
Parental Control App- FamiSafe from Shenzhen Wondershare Software Co., Ltd. had steady metrics. Revenue peaked at $42 in the week of December 20, with downloads reaching a high of 160 in late November. Active users saw a peak of 219 in the same period, ending the quarter at 148.
These insights are sourced from Sensor Tower, where more detailed analytics and trends can be explored.
