Top 5 News Apps Performance in Bulgaria Q4 2021

In the fourth quarter of 2021, the top 5 news applications in Bulgaria demonstrated varying trends in weekly downloads, revenue, and active user metrics. Below, we delve into the specifics of each app's performance.

X by X Corp. saw a steady increase in weekly downloads, starting at around 2.1K in late September and peaking at approximately 2.9K in the final week of December. The app maintained a consistent active user base, fluctuating between 187K and 194K throughout the quarter.

Reddit experienced a notable rise in weekly downloads, from just over 1K in early October to about 1.7K by the end of December. The app's weekly revenue showed a gradual increase as well, starting at $6 and peaking at $45 in mid-December. Active users also climbed steadily, reaching nearly 48K by the end of the quarter.

NovaTV had a more modest performance in terms of downloads, starting at 128 in late September and ending at 157 in the last week of December. There was no significant revenue data available for this app during the quarter.

Wallpaper & Live Wallpapers showed an upward trend in both downloads and revenue. Weekly downloads increased from 84 at the start of the quarter to 218 in early December. Revenue saw a peak of $63 in the final week of December, up from $21 at the beginning of the quarter. Active users hovered around the 2K mark, reaching a peak of 2.2K in early December.

Lastly, Капитал PRO displayed a steady increase in weekly downloads, beginning at 89 in late September and reaching 209 by the end of December. The app's revenue peaked at $273 in early December, showcasing a significant increase from $104 at the start of the quarter.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.