Top 5 News Applications in Australia: Q4 2021 Performance

During the fourth quarter of 2021, the top 5 news applications in Australia showed varied performance trends. The data, sourced from Sensor Tower, reveals interesting insights into weekly downloads, revenue, and active users for these apps.

X from X Corp. saw its weekly revenue peak at approximately $1.2K in the second week of November. Downloads fluctuated, starting strong at around 25K in late September and ending the year with nearly 24K in the final week of December. Weekly active users remained relatively stable, hovering around the 2.1M mark throughout the quarter.

Reddit maintained a consistent weekly revenue, peaking at $3.8K in late October. Downloads varied, reaching a high of about 24K in mid-October and closing the quarter with approximately 24K in the last week of December. Active users showed a slight increase, starting at around 1.05M and ending at roughly 1.05M by the end of the year.

ABC News experienced a steady increase in downloads, starting at about 8.3K in late September and peaking at around 11.2K in the final week of December. Active users showed a slight decline from 251K in late September to around 242K by the end of December.

9NEWS had a mixed performance in terms of downloads, beginning at roughly 4.2K in early October and seeing a peak of about 4.1K in the third week of December. Active users remained relatively stable, with a notable peak at around 101K in mid-December before ending the quarter at approximately 98K.

Nextdoor: Neighborhood Network showed moderate fluctuations in downloads, starting at around 1.7K in late September, peaking at approximately 6.6K in late November, and then dropping to about 1.8K by the end of December. Active users increased from 33K in late September to around 36K by the end of the year.

These insights illustrate the dynamic nature of user engagement and monetization strategies among leading news apps in Australia. For more detailed analytics and insights, visit Sensor Tower.