AI Insights · Timothy · January 2022
Top 5 News Apps Performance in Nigeria Q4 2021
Discover the performance trends of the top 5 news apps in Nigeria for Q4 2021, including insights on downloads, revenue, and active users.
Throughout the fourth quarter of 2021, the top 5 news applications in Nigeria demonstrated varied performance metrics in terms of weekly downloads, revenue, and active users, according to data from Sensor Tower.
The Economist - News, Podcasts saw a significant spike in weekly downloads, peaking at 410 in mid-October. Weekly revenue showed a fluctuating trend, reaching a high of about $438 in mid-November. Active users also experienced a notable increase, peaking at 722 in the week of October 18.
Medium: Read & Write Stories experienced a remarkable surge in downloads, hitting 8.6K in mid-October. Revenue peaked at approximately $404 in the week leading up to December 20. The number of active users also saw a significant boost, reaching around 18K in mid-October.
Bloomberg: Business News Daily had an increase in downloads, peaking at 1.7K in mid-October. Revenue showed a fluctuating pattern, with the highest weekly revenue of about $329 in early October. Active users saw a significant peak at 3.6K in mid-October.
The Wall Street Journal. experienced a notable rise in downloads, reaching 1.5K in mid-October. Revenue peaked at approximately $255 in the same period. Active users saw a surge, peaking at 1.9K in mid-October.
The New York Times saw a substantial increase in downloads, with a peak of 2.2K in mid-October. Revenue trends fluctuated, with the highest weekly revenue of about $162 in late October. Active users peaked at approximately 4.5K in mid-October.
For more detailed insights and data, visit Sensor Tower.