Top 5 Lifestyle Apps Performance in Lebanon for Q4 2021

In Q4 2021, the top 5 lifestyle applications in Lebanon showcased varied performance metrics in terms of weekly downloads, active users, and revenue. Here’s a closer look at their trends:

Pinterest saw its weekly downloads start at 6.2K and gradually decline to around 4.8K by the end of December. Despite this slight drop, its weekly active users remained robust, fluctuating between 318K and 343K throughout the quarter.

AlMosaly: Athan, Qibla, Quran experienced significant variability in weekly downloads, peaking at 2.4K in early October and ending the year with around 1.7K. Revenue for this app was modest but steady, hovering between $3 to $5 weekly. Active users showed a general upward trend, starting at 23.3K and reaching about 31.7K by the end of December.

Al-Moazin Lite (Prayer Times) maintained relatively stable weekly downloads, averaging around 1.6K to 2.2K. Active users remained consistent, fluctuating slightly between 20K and 21K throughout the quarter.

Qibla Direction - Quran & Azan showed a notable decline in downloads, starting at 3.2K in late September and dropping to 916 by the end of December. Active users also saw a decline from 4.7K to approximately 2.7K over the same period.

Cash’em All: Play & Win experienced a decrease in weekly downloads from 2.1K to 576. Similarly, active users dropped from 1.9K to 962 during Q4 2021.

These insights highlight the dynamic nature of app usage and engagement in Lebanon’s lifestyle category. For more detailed analytics and insights, visit Sensor Tower.