AI Insights · Timothy · January 2022
Top 5 Lifestyle Apps in South America Q4 2021
Explore the performance of the top 5 lifestyle apps in South America during Q4 2021, with insights on downloads, revenue, and active users.
During the fourth quarter of 2021, the top 5 lifestyle apps in South America saw varying trends in downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive overview of these metrics.
Tinder Dating App: Chat & Date experienced a notable fluctuation in weekly revenue, peaking at approximately $489K in the final week of December. Weekly downloads showed a gradual decline, starting from around 277K in late September and dipping to 226K by mid-December, before recovering to 256K at the end of the year. Active users remained relatively stable, fluctuating between 8.2M and 8.6M throughout the quarter.
Inner Circle: Dating Community saw consistent weekly revenue, averaging around $59K, with slight increases in the final weeks of December. Downloads varied, with a low of 17.8K in mid-December and a high of 25.6K at the end of the month. Active users hovered around 260K to 270K during the quarter.
Psíquicos - Tarot y Horoscopo had a steady revenue stream, peaking at about $38K in the last week of September and then stabilizing around $26K to $30K towards the end of the year. Downloads saw a significant drop from 22.5K in October to 5.1K in mid-December, with a slight recovery to 7.7K in the last week of December. Active users decreased from 51.5K in late September to around 43.7K by the end of December.
happn: Dating, Chat & Meet maintained stable revenue around $74K to $84K throughout the quarter. Weekly downloads showed a peak of 60.8K in mid-October, dropping to 45.8K by early December, and then rising to 64.3K in the last week of December. Active users ranged from 1.6M to 1.7M, showing a slight increase towards the end of the quarter.
Badoo: Dating. Chat. Friends saw steady revenue, averaging around $60K to $64K weekly, with a peak of about $63K in the final week of December. Downloads fluctuated, with a high of 209K in mid-October and a low of 155K in late November, ending the year at around 168K. Active users were relatively stable, ranging from 6.4M to 6.9M throughout the quarter.
For more detailed insights and analysis, visit Sensor Tower.
