AI Insights · Timothy · January 2022
Top 5 Insurance Apps in Oceania in Q4 2021
Discover the performance trends of the top 5 insurance applications in Oceania during the fourth quarter of 2021, based on Sensor Tower's data.
The fourth quarter of 2021 saw varying performance trends among the top 5 insurance apps in Oceania, as reported by Sensor Tower. Below, we delve into the weekly downloads and active user statistics for these apps.
My Medibank experienced fluctuations in weekly downloads, starting at 7.2K at the end of September and ending the quarter at 3.9K. Active users also saw a decline from 16.1K to 12.9K over the same period.
My NRMA showed notable growth in weekly downloads, peaking at 10.4K in the last week of December. Active users rose impressively from 7.7K to 15.2K, indicating strong engagement.
The AAMI App saw a steady increase in weekly active users, starting at 20.2K and reaching 23.9K by the end of the quarter. Weekly downloads, however, remained relatively stable, fluctuating between 2.3K and 3.7K.
nib Health had a consistent number of active users, ranging around 15.1K to 16.1K throughout the quarter. Weekly downloads saw a slight decline from 2.9K to 1.9K by December's end.
Lastly, the HCF My Membership App maintained a stable number of active users, with figures hovering around 6.1K. Weekly downloads varied slightly, starting at 2K and ending at 1.4K.
These insights are based on Sensor Tower's data, and for more detailed analytics, you can visit their platform.
