AI Insights · Timothy · January 2022
Top 5 Insurance Apps Performance in Madagascar during Q4 2021
Explore the performance of the top 5 insurance apps in Madagascar during Q4 2021, focusing on weekly downloads, active users, and revenue trends.
In the fourth quarter of 2021, the top 5 insurance apps in Madagascar showed varied performance on a unified platform, as reported by Sensor Tower. Here’s a closer look at their weekly downloads and active user trends.
LIC Digital experienced fluctuating weekly downloads, peaking at 181 in the week of November 29. Active users saw a significant rise from 299 at the beginning of the quarter to a high of 713 in mid-December, before ending the quarter at 462.
삼성화재 had modest download numbers, with a notable peak of 57 in the week of November 29. Active users increased from 13 to 133 in early December but dropped to 15 by the end of the quarter.
Protection 360™ showed an initial spike in downloads with 94 in the week of November 1, followed by a decline, stabilizing around 3-4 downloads per week in December. Active users were recorded at 37 in early November.
Compte ameli had a quiet start but saw a download peak of 38 in the week of December 20. Active users remained relatively stable, fluctuating between 70 and 88 throughout the quarter.
Bradesco Seguros showed a peak in downloads at 54 during the week of November 29. Active users increased significantly from 10 in early October to 126 in mid-December, before decreasing to 71 by the end of the quarter.
For more detailed insights, visit Sensor Tower.
