AI Insights · Timothy · January 2022
Top 5 Education Apps in the Middle East Q4 2021
Discover the performance trends of the top 5 education apps in the Middle East during Q4 2021, including downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 education apps in the Middle East showed varying trends in downloads, revenue, and active users. Here’s a closer look at their performance based on data from Sensor Tower.
مدرستي experienced a significant fluctuation in weekly downloads, starting strong with 170K in late September and dipping to around 10K in late November before climbing back to approximately 53K by the end of December. The app maintained a consistently high number of weekly active users, ranging from 854K to 1.12M throughout the quarter.
Duolingo - Language Lessons saw steady weekly downloads, peaking at around 49K at the start of the quarter and maintaining an average of 30K to 40K downloads per week. Its weekly revenue showed a general upward trend, peaking at approximately $91K in the last week of December. The app also maintained a stable number of weekly active users, averaging around 360K to 380K.
Wajeez - Summaries & Podcasts had a notable spike in weekly revenue, reaching approximately $135K at the end of November, with fluctuations throughout the quarter. Downloads also varied, peaking at 54K in late November and dropping to 11K by the end of December. Active users followed a similar pattern, peaking at around 96K in late November and stabilizing around 54K by the end of the quarter.
EWA English Language Learning experienced consistent weekly downloads, ranging from 10K to 52K, with a peak in early December. Revenue trends showed a steady pattern, averaging around $20K to $36K per week. Active users were relatively stable, with a significant increase in early December, peaking at approximately 92K.
Cake - Learn English & Korean had more modest weekly downloads, ranging from 12K to 35K. Revenue showed minor fluctuations, peaking at around $1.2K in early October and stabilizing around $200-$500 towards the end of the quarter. The number of active users saw a gradual decline, starting from 114K in late September and ending at around 78K in the last week of December.
For more detailed insights into the performance of these apps, visit Sensor Tower.
