AI Insights · Timothy · January 2022
Top 5 Education Apps Performance in Middle East Q4 2021
Explore the performance trends of the top 5 education apps in the Middle East during Q4 2021, including downloads, revenue, and active users.
The top education apps in the Middle East experienced varying trends in downloads, revenue, and active users during the fourth quarter of 2021. Here’s a closer look at how each app performed based on Sensor Tower data:
Wajeez - Summaries & Podcasts witnessed notable fluctuations in weekly revenue, starting at nearly $97K and dipping to around $11K by early December, before rebounding to $35K in the final week of the year. Weekly downloads showed significant peaks and troughs, with a high of 54K in late November and a low of 5.9K in early December. Active users mirrored these trends, peaking at 96K in late November and seeing a low of 30.7K by mid-December.
Duolingo - Language Lessons maintained relatively steady weekly revenue throughout the quarter, ranging between $29K and $42K, with a significant spike to $91K in the last week of December. Weekly downloads fluctuated, with highs of 49K and lows around 29K. Active users remained consistent, hovering around 360K to 370K, with a peak of 379K in the final week.
Toca Boca World showed a steady increase in weekly revenue, starting at $47K and peaking at $72K in mid-December, closing the quarter at approximately $61K. Downloads were strong, with the highest being 76K in late October and the lowest at 44K in early December. Active users remained robust, averaging around 400K, with a peak of 460K in late October and 450K at the end of December.
UULA - علا experienced significant fluctuations in weekly revenue, starting at $3.4K and peaking at $52K in mid-December, before ending the quarter at around $30K. Downloads varied widely, with a high of 12K in late December and a low of 1.5K in mid-November.
EWA English Language Learning saw steady weekly revenue, averaging around $25K to $35K throughout the quarter. Downloads experienced a peak of 52K in early December and a low of 10.7K in late November. Active users showed a notable increase, starting at 65K and reaching 92K in early December, before stabilizing around 58K by the end of the quarter.
For more detailed insights into the performance of these education apps, visit Sensor Tower.
