AI Insights · Timothy · January 2022
Top 5 Dating Apps Performance in Sweden Q4 2021
Discover the performance trends of the top 5 dating applications in Sweden during the fourth quarter of 2021, with data on weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the performance of the top 5 dating applications in Sweden showcased various trends in terms of weekly downloads, revenue, and active users. Here’s an overview based on Sensor Tower data.
Tinder Dating App: Chat & Date saw a notable increase in weekly revenue, peaking at approximately $896K in mid-October. Weekly downloads experienced a significant rise towards the end of December, reaching about 7.5K. Active users fluctuated slightly, starting at around 289K and ending the year just over 273K.
Badoo: Dating. Chat. Friends maintained a consistent revenue stream, averaging around $61K weekly, with a peak of $66K in the final week of December. Downloads showed a gradual decline throughout the quarter, from a high of 3.7K at the beginning of October to around 3.2K at the end of December. Active users remained relatively stable, hovering around the 94K mark.
Yubo : Make friends, live chat had varied revenue, peaking at approximately $5.7K at the end of December. Downloads remained fairly steady, with minor fluctuations, averaging around 1.5K weekly. Active users saw a peak of about 54K in late October before stabilizing around 50K by the end of the quarter.
Bumble Dating App: Meet & Date experienced a revenue spike in late October, reaching nearly $4.9K. Weekly downloads varied, peaking at approximately 1.9K at the end of December. Active users remained consistent, averaging around 27K throughout the quarter.
Match : Local Dating App showed steady revenue, with the highest weekly revenue of about $20.5K in early October. Downloads saw an increase towards the end of December, peaking at around 1.2K. Active users fluctuated slightly, starting at around 8.1K and ending the quarter at approximately 8.4K.
For more detailed insights and data, visit Sensor Tower.