AI Insights · Timothy · January 2022
Top 5 Dating Apps Performance in Kenya Q4 2021
Discover the performance of the top 5 dating apps in Kenya during Q4 2021, with insights on downloads, revenue, and active users.
Throughout the fourth quarter of 2021, the top 5 dating apps in Kenya demonstrated varied performance in terms of weekly downloads, revenue, and active users. Here's an overview of how each app fared during this period based on data from Sensor Tower.
Tinder Dating App: Chat & Date showed a consistent increase in weekly revenue, peaking at around $3.9K in the last week of December. Weekly downloads fluctuated, hitting a high of approximately 12.2K in mid-November. The app maintained a steady weekly active user base, averaging around 78K to 81K, ending the quarter with about 81.5K active users.
LivU - Live Video Chat had a moderate performance with weekly revenue peaking at $620 in mid-October. Weekly downloads were relatively low, with the highest being 136 in early December. The app's weekly active users saw a decline, starting at 1.5K in early October and ending the quarter at around 1K.
Bumble Dating App: Meet & Date experienced a notable increase in weekly downloads, culminating in 1.2K during the last week of December. Revenue peaked at $582 in the same period. Weekly active users grew steadily from 3.9K in late September to 6.7K by the end of December.
AfroIntroductions: Afro Dating saw a peak in weekly revenue at $535 in early November. Downloads reached their highest at 5.7K during the same month. Active users increased significantly, starting at 3K in late September and peaking at 5.3K by late November.
Chamet - Live Video Chat had a declining trend in weekly revenue, starting strong at $1.7K in late September but dropping to minimal figures by the end of December. Downloads and active users remained low throughout the quarter, with downloads peaking at 79 in late September and active users reaching a high of 167 in late November.
These insights highlight the varied performance of dating apps in Kenya during the last quarter of 2021. For more detailed analysis and data, visit Sensor Tower.