Top 5 Dating Apps Performance on Unified Platform in Australia Q4 2021

The fourth quarter of 2021 saw notable shifts in the performance of the top 5 dating apps in Australia. Here's a closer look at the weekly downloads, revenue, and active user trends for these popular apps, based on data from Sensor Tower.

Tinder Dating App: Chat & Date experienced a steady increase in weekly revenue, starting from approximately $567K in late September and peaking at around $706K in mid-October. Despite some fluctuations, the app managed to close the year with $662K in the last week of December. Weekly downloads showed a slight decline in October, bottoming out at 13.4K in late November, but saw a resurgence to 16.9K by the end of December. Active users exhibited some variability, peaking at 1.37M in the final week.

Bumble Dating App: Meet & Date maintained a relatively stable weekly revenue, fluctuating between $198K and $225K throughout the quarter. Downloads were consistent, with a notable increase to 12.6K in the last week of December. Active users saw a slight decline from 430K in late September to a low of 385K in mid-December, before recovering to 420K by the end of the year.

Hinge Dating App: Match & Meet showed a steady weekly revenue trend, starting from $130K and reaching a peak of $149K in the week before Christmas. Downloads saw a gradual increase throughout the quarter, with a peak of 12.9K in the last week of December. Active users remained stable, starting at 256K and closing the quarter at 278K.

Grindr - Gay Dating & Chat experienced modest weekly revenue growth, peaking at $74K in the week leading up to Christmas. Weekly downloads remained fairly stable, averaging around 2K, with a slight increase to 2.3K in the last week of December. Active users showed a steady trend, starting at 32K and slightly increasing to 36K by the end of the quarter.

Plenty of Fish Dating App had a varied revenue trend, starting at $77K and fluctuating, with a low of $40K in late November and ending the quarter at $57K. Downloads peaked at 5.6K in the last week of December, while active users showed a slight decline from 60K in September to 55K by the end of December.

These insights, derived from Sensor Tower's comprehensive data, provide a clear picture of the competitive landscape in the dating app market in Australia for Q4 2021. For more detailed insights and analysis, visit Sensor Tower.