AI Insights · Timothy · January 2022
Top 5 Utilities Apps on iOS in Kenya Q4 2021
In Q4 2021, the top 5 utilities apps on iOS in Kenya saw varying trends in downloads, revenue, and active users. Truecaller and NordVPN were among the notable performers.
In Q4 2021, the performance of the top 5 utilities apps on iOS in Kenya showcased a range of trends across weekly downloads, revenue, and active users. Here’s a closer look at how these apps fared:
Truecaller: Caller ID Blocker experienced a steady revenue stream, peaking at approximately $728 in the week of October 25. Weekly downloads remained consistent, fluctuating between 758 and 885, with a peak of 885 in the week of November 8. Active users saw a slight increase, starting at 135.8K in late September and ending the year at around 140.9K.
NordVPN: VPN Fast & Secure had a more variable revenue trend, with notable peaks of $579 in the week of December 6 and $360 in the week of October 25. Downloads varied, reaching a high of 119 in early November and ending the quarter with 97. Active users saw a gradual increase from 645 in late September to 678 by the end of December.
Clean Up Storage - Cleaner Kit showed a consistent revenue stream, peaking at $168 in late October. Downloads saw significant growth towards the end of the quarter, peaking at 915 in the last week of December. Active users mirrored this trend, starting at 138 in late September and skyrocketing to 928 by the end of December.
Cleanup: Phone Storage Cleaner had a fluctuating revenue trend, with a high of $264 in mid-October. Downloads were highest in the last week of December at 282. Active users peaked at 149 in the same week, showing a gradual increase from the start of the quarter.
Fonts Art: Keyboard for iPhone maintained steady revenue, with a peak of $138 in late November. Downloads were relatively stable, peaking at 435 in late October. Active users saw a slight decline, starting at 506 in late September and ending the quarter at 551.
For more detailed insights and data, visit Sensor Tower.