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AI Insights · Timothy · January 2022

Top 5 Utilities Applications on iOS in the UK, Q4 2021

In Q4 2021, the top 5 utilities apps on iOS in the UK showed varied performance in downloads, revenue, and active users. Data from Sensor Tower highlights their trends.

Top 5 Utilities Applications on iOS in the UK, Q4 2021

In Q4 2021, the top 5 utilities applications on the iOS platform in the United Kingdom demonstrated diverse performance patterns in terms of weekly downloads, revenue, and active users. According to Sensor Tower data, here is a detailed look at how these apps performed.

NordVPN: VPN Fast & Secure experienced notable fluctuations in weekly revenue, starting from approximately $36.7K at the beginning of the quarter and peaking at around $39K in the final week of December. Weekly downloads for this app saw a slight dip mid-quarter but improved towards the end, reaching about 13.4K in the week of December 20. The weekly active users showed a relatively stable trend, hovering around 110K throughout the quarter.

Free VPN by Free VPN .org™ saw a consistent increase in weekly revenue, starting at roughly $7.7K and ending the quarter at approximately $20.7K. Downloads also showed a positive trend, peaking at around 14.5K in mid-December. The app's weekly active users rose steadily, closing the quarter with about 22.2K active users.

QR Code Reader · had a mixed performance in terms of revenue, starting at around $17.3K and ending at approximately $16.1K. Weekly downloads reflected a similar trend, peaking at about 10.9K in late October but dropping to around 5.8K by the end of December. Active users for this app fluctuated slightly, ending the quarter with about 33.8K users.

Norton 360 Security & VPN showed a steady increase in weekly revenue, starting at approximately $11.6K and reaching around $14.5K by the end of December. Weekly downloads for this app peaked at about 7.7K in the last week of December. Active users also saw an upward trend, ending the quarter with approximately 106.6K users.

Finally, McAfee Security: Privacy & VPN demonstrated a stable revenue trend throughout the quarter, with weekly revenue ranging between $7.8K and $12.6K. Downloads remained relatively steady, averaging around 3K per week. The app’s active users showed a consistent trend, maintaining around 44K users throughout the quarter.

These insights from Sensor Tower provide a clear picture of the performance trends of the leading utilities apps on iOS in the UK for Q4 2021. For more detailed analytics and insights, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2022