AI Insights · Timothy · January 2022
Top 5 Shopping Apps on iOS in South America Q4 2021
Explore the performance of the top 5 shopping apps on iOS in South America during Q4 2021. Discover trends in weekly downloads and active user metrics.
The fourth quarter of 2021 saw significant activity in the shopping app category on iOS in South America. Here, we break down the performance of the top 5 apps based on their weekly downloads and active user metrics. All data comes from Sensor Tower.
Shopee Brasil - Frete Zero showed impressive weekly downloads, starting at 181K and peaking at 306K in the week of November 22. By the end of December, downloads had settled to around 131K. The app's active users also demonstrated a steady increase, reaching 2.9M in late November, before slightly declining to 2.6M by the year's end.
Mercado Libre: Compras Online maintained a consistent download rate, with peaks of over 113K in early November. Active users for this app grew steadily from 3.9M at the start of October to a high of 4.2M by mid-December, before slightly dipping to 4M at the end of the year.
SHEIN - Shopping Online saw its downloads peak at 128K in early November, before gradually declining to approximately 90K by the end of December. The active users for SHEIN also showed a positive trend, increasing from 1.6M in late September to 2M in mid-November, ending the quarter at 1.8M.
Americanas: Compras Online experienced a significant surge in downloads in late November, reaching a peak of 159K. Active users for the app saw a similar trend, increasing to 2.3M in late November before settling to around 1.5M by the end of December.
Facily - Social Commerce had a fluctuating download pattern, peaking at 96K in late October and then stabilizing around 27K by the end of December. Active users mirrored this trend, with a peak of 160K in late October, followed by a gradual decline to approximately 91K by the end of the year.
For more detailed insights and data, visit Sensor Tower.