Top 5 Shopping Apps on iOS in Portugal - Q4 2021

In the fourth quarter of 2021, the top five shopping apps on iOS in Portugal displayed diverse trends in downloads and active users. Here’s a detailed look at how each app performed, based on data from Sensor Tower.

ABOUT YOU Online Fashion Shop saw a significant spike in weekly downloads at the end of October, peaking at about 22K in the first week of November. This was followed by a gradual decline, ending the quarter with around 5K downloads in the final week of December. The app's weekly active users mirrored this trend, beginning at 6.5K at the start of the quarter and peaking at nearly 40K in early November before tapering off to 27K by the end of December.

Lidl Plus experienced a steady decline in weekly downloads throughout the quarter, starting from 8.2K in late September and dwindling to around 2.2K by the end of December. However, the app maintained a relatively consistent number of weekly active users, fluctuating between 42K and 49K throughout the quarter, ending at approximately 42.5K.

Cartão Continente had a modest increase in weekly downloads, with a notable spike in late November reaching about 7.2K. The app's weekly active users showed a steady increase, starting at 29.8K in late September and peaking at 37.6K at the end of November, before ending the quarter at around 31K.

SHEIN - Shopping Online showed a stable performance in weekly downloads, fluctuating between 2.2K and 4.2K throughout the quarter. The app's weekly active users remained relatively high, starting at 150K and ending at 124K, with a peak of 162.8K in late November.

ZARA experienced a steady number of weekly downloads throughout the quarter, with a small peak of 6.8K in late November. The app's weekly active users showed a similar pattern, starting at 27.4K and peaking at 38.5K in late November, before ending the quarter at approximately 26.7K.

For more insights and detailed data, visit Sensor Tower.