AI Insights · Timothy · January 2022
Top 5 Shopping Apps on iOS in New Zealand for Q4 2021
In Q4 2021, the top 5 shopping apps on iOS in New Zealand showed varied performance in weekly downloads and active users. Explore the trends for The Warehouse - Shop and Save, SHEIN, Culture Kings New Zealand, TheMarket, and Noel Leeming.
During Q4 2021, the top 5 shopping apps on iOS in New Zealand exhibited diverse trends in weekly downloads and active users. Here’s a closer look at the performance of The Warehouse - Shop and Save, SHEIN - Shopping Online, Culture Kings New Zealand, TheMarket – Online Shopping NZ, and Noel Leeming.
The Warehouse - Shop and Save saw a peak in weekly downloads at 10.5K in late October, followed by a gradual decline to 3K by the end of December. The app's weekly active users rose from 22.5K at the end of September to a high of 32.5K in late October, before stabilizing around 24.6K by the end of the year.
SHEIN - Shopping Online experienced a steady download rate, with a peak of 6.2K in mid-October. By late December, downloads had decreased to around 3.4K. Active users saw a slight increase from 50.8K at the end of September to a peak of 58.5K in early November, ending the year at approximately 45.1K.
Culture Kings New Zealand had an interesting download pattern, starting strong with 9.3K in early November but fluctuating throughout the quarter, eventually stabilizing around 2.9K by the end of December.
TheMarket – Online Shopping NZ showed consistent weekly downloads, peaking at 4.1K in early November. However, downloads declined to 1.6K by the end of December.
Noel Leeming had a varied download rate, starting at 3.2K in late September, dipping to around 1.1K in mid-October, and ending the year with approximately 1.6K weekly downloads.
For more detailed insights and data, visit Sensor Tower.
