AI Insights · Timothy · January 2022
Top 5 Shopping Apps on iOS in New Zealand Q4 2021
Explore the performance of the top 5 shopping apps in New Zealand on the iOS platform during Q4 2021, with insights on downloads, active users, and more.
During the fourth quarter of 2021, the top 5 shopping apps in New Zealand on the iOS platform showed varied performance in terms of downloads and active users. Here’s a detailed look at each app's performance based on data from Sensor Tower.
The Warehouse - Shop and Save
Throughout Q4 2021, weekly downloads for The Warehouse - Shop and Save peaked at 10.5K during the week of October 25, before gradually declining to around 3K by the end of December. Active users saw a significant increase early in the quarter, reaching a high of 32.5K in October, but stabilized around 24.6K by the end of the quarter.
SHEIN - Shopping Online
SHEIN - Shopping Online experienced a steady download rate throughout the quarter, with a peak of 6.2K in mid-October. Active users remained relatively stable, fluctuating between 43.7K and 58.4K, ending the quarter with approximately 45.1K active users.
Trade Me: Property, Jobs, Shop
Trade Me: Property, Jobs, Shop maintained a consistent download rate, peaking at 3.8K downloads in mid-November. Active users showed a slight increase, reaching around 62.8K in mid-November before dropping to 59.6K by the end of December.
Afterpay: Shop Smarter
Afterpay: Shop Smarter saw a modest increase in downloads, peaking at 3.8K in mid-December. Active users followed a similar trend, rising to 49K in late December from around 44K at the beginning of the quarter.
Culture Kings New Zealand
Culture Kings New Zealand experienced a significant fluctuation in downloads, with a peak of 9.3K in early November and a subsequent drop to around 2.9K by the end of December. Unfortunately, active user data for this app was not available.
For more detailed insights and data, visit Sensor Tower.