AI Insights · Timothy · January 2022
Top 5 Shopping Apps on iOS in the Netherlands for Q4 2021
Explore the performance trends of the top 5 shopping applications on iOS in the Netherlands during the fourth quarter of 2021, based on data from Sensor Tower.
In the fourth quarter of 2021, the top 5 shopping applications on iOS in the Netherlands showcased varying performance trends in terms of weekly downloads and active users. Here's a closer look at the data provided by Sensor Tower.
bol saw a significant rise in weekly downloads, peaking at 33.6K during the week of December 13. Active users for the app increased steadily from 284.6K at the start of the quarter to 353.2K by the end of December.
Vinted: Sell vintage clothes experienced a decline in weekly downloads, starting at 18.9K and dropping to 11.5K by the end of the quarter. However, active users remained relatively stable, fluctuating around 540K to 552K throughout the quarter.
Albert Heijn supermarkt had a mixed performance in weekly downloads, peaking at 18.1K in mid-October before dropping to 9.2K in the week of December 20. Active users showed a consistent upward trend, growing from 346.9K to 402.1K over the quarter.
Klarna | Shop now. Pay later. experienced an increase in weekly downloads, reaching a high of 23.1K in the week of November 22. Active users also saw growth, rising from 93.1K at the beginning of the quarter to 102.7K by the end of December.
Marktplaats - buy and sell showed stable weekly download numbers, with a slight peak at 13.3K in the final week of December. Active users remained consistent, ranging from 344.6K to 368.6K throughout the quarter.
These insights are based on Sensor Tower data. For more detailed information and further insights, visit Sensor Tower.