Top 5 iOS Shopping Apps in Kenya Q4 2021

Throughout Q4 2021, the top 5 shopping apps on the iOS platform in Kenya showed varying trends in weekly downloads and active users. Here is a detailed breakdown of their performance:

Jumia Online Shopping, developed by Africa Internet Group, exhibited a notable increase in weekly downloads, particularly peaking at around 2.4K in the first week of November. The app's weekly active users also saw a significant rise during the same period, reaching approximately 18.7K. However, there was a gradual decline in active users towards the end of the quarter, settling at around 10.8K by the last week of December.

MAF Carrefour Online Shopping, from MAF Carrefour, experienced moderate fluctuations in weekly downloads, with a peak of approximately 792 in the week of November 22. The weekly active users for this app reached their highest at about 3.1K in the final week of the year, reflecting a steady increase from earlier in the quarter.

Jiji Kenya, published by Walie Holdings Ltd., showed a consistent pattern in weekly downloads, hovering around 410-493 downloads throughout the quarter. The app did not have available data for weekly active users, but the steady download numbers suggest a consistent user base.

Alibaba.com, operated by 杭州阿里巴巴广告有限公司, saw a varied trend in weekly downloads, peaking at around 456 in mid-October and again at 434 in the week of December 20. The weekly active users for this app showed an overall upward trend, with a peak of approximately 9.6K in mid-December.

Amazon Shopping, from AMZN Mobile LLC, maintained a relatively stable download rate, peaking at about 306 in the week of October 25. The app's weekly active users remained consistent throughout the quarter, with a slight peak at approximately 17.3K in late October and again at 17.2K in the last week of December.

These insights are based on data from Sensor Tower, providing a detailed look at the performance of top shopping apps in Kenya. For more comprehensive insights, visit Sensor Tower.