AI Insights · Timothy · January 2022
Top 5 Shopping Apps on iOS in the UK in Q4 2021
Explore the performance of the top 5 shopping apps on iOS in the UK during Q4 2021, including metrics on downloads, active users, and trends.
The fourth quarter of 2021 saw significant activity in the shopping app category on iOS in the United Kingdom. Here’s a closer look at the performance of the top 5 shopping apps, with data sourced from Sensor Tower.
Amazon experienced a steady flow of weekly downloads, starting at around 76K in late September and dipping to 57K in mid-November, before bouncing back to approximately 73K in the week of December 20. The app maintained a high level of weekly active users, peaking at about 2.28M in the same week.
Tesco Clubcard showed a gradual decline in weekly downloads from around 67K at the beginning of the quarter to 38K at the end. Active users also fluctuated, peaking at approximately 595K in mid-November and dropping to around 529K by the end of December.
Shop: All your favorite brands saw a notable increase in weekly downloads, especially around late November, reaching up to 72K. Active users also increased significantly, peaking at around 385K in mid-December.
JD Sports recorded a substantial spike in weekly downloads, particularly in the week of November 22, where it reached over 103K. Active users also increased, peaking at about 252K in the same week.
ASOS - Discover Fashion Online showed a decline in weekly downloads from around 54K at the start of the quarter to about 32K by the end. However, weekly active users saw a peak of approximately 355K in late November.
For more detailed insights and data, visit Sensor Tower.
