AI Insights · Timothy · January 2022
Top 5 Shopping Apps on iOS in Switzerland Q4 2021
Discover the performance of the top 5 shopping apps on iOS in Switzerland during Q4 2021. Insights include trends in downloads, active users, and revenue.
The fourth quarter of 2021 saw notable activity among the top 5 shopping apps on the iOS platform in Switzerland. Here are the trends observed for Zalando – Online fashion, Joom. Shopping for every day., Lidl Plus, SHEIN - Shopping Online, and Migros – Einkaufen & Sparen.
Zalando – Online fashion experienced a varying trend in weekly downloads, peaking at approximately 7.7K in late November. The app's weekly active users saw a notable increase from 107K to a peak of 140K in the same period, before declining to around 95K by the end of December.
Joom. Shopping for every day. showed a significant spike in weekly downloads in early November, reaching nearly 9.8K. Weekly active users also followed an upward trend, starting from 12.8K and peaking at 34.2K in mid-December, then slightly reducing to about 20K by the end of the quarter.
Lidl Plus maintained a steady download rate throughout the quarter, with a peak of approximately 4.2K in late November. The app saw a consistent increase in weekly active users, growing from 32K at the start of the quarter to around 45K by the end of December.
SHEIN - Shopping Online experienced a steady download rate, with weekly downloads fluctuating around 2.5K to 4K. The app's active user base remained relatively stable, with a slight decline from around 74K to 61K over the quarter.
Migros – Einkaufen & Sparen showed a consistent increase in weekly downloads, peaking at approximately 9.1K in the last week of December. The app’s weekly active users also saw an upward trend, starting from 37K and reaching a peak of 42.6K by the end of the quarter.
These insights into the performance of the top shopping apps on iOS in Switzerland for Q4 2021 highlight the varying user engagement and download trends. For more detailed insights, visit Sensor Tower.