AI Insights · Timothy · January 2022
Top 5 Shopping Apps on iOS in Belgium Q4 2021
In Q4 2021, the top 5 shopping apps on iOS in Belgium showcased diverse trends in downloads and active users. More insights are available on Sensor Tower.
In the fourth quarter of 2021, Belgium’s top five shopping apps on the iOS platform demonstrated varied performance trends. Here’s a closer look at the weekly downloads and active user metrics for Zalando – Online fashion, Vinted: Sell vintage clothes, bol, SHEIN - Shopping Online, and Amazon.
Zalando – Online fashion saw a peak in weekly downloads, reaching around 9.7K in the week of November 22. However, downloads tapered off by the end of December to approximately 5.3K. Active users for the app showed a significant increase mid-quarter, peaking at about 172.5K in the same week, before declining to around 125.5K by the end of December.
Vinted: Sell vintage clothes maintained a relatively stable download rate throughout Q4, with a notable spike around early November at approximately 7.6K downloads. Active user numbers fluctuated slightly, peaking at around 314.3K in the first week of November before dropping to about 269.6K by the end of December.
bol experienced a significant surge in downloads mid-November, reaching approximately 9.3K. This was followed by a gradual decline, closing the quarter with around 4K downloads. Active users for bol increased steadily, peaking at around 142.3K in mid-December and maintaining a stable user base of approximately 134.6K by the end of the quarter.
SHEIN - Shopping Online had a consistent download rate throughout the quarter, with a slight peak at around 5.7K in early October and ending the year with approximately 4.8K downloads. Active users saw a peak in early November at around 217.1K, but there was a noticeable decline towards the end of December, bottoming out at approximately 161.1K.
Amazon showed a steady increase in downloads, reaching a peak of about 5.6K in mid-December, and maintained around 5.2K downloads towards the end of the quarter. Active users for Amazon fluctuated slightly, peaking at around 152.1K in early December and closing the quarter with approximately 145.2K active users.
For more detailed insights and data, visit Sensor Tower.
