AI Insights · Timothy · January 2022
Top 5 Shopping Apps on iOS in New Zealand: Q4 2021 Performance
Discover the performance trends of the top 5 shopping apps on iOS in New Zealand during Q4 2021, including key insights on downloads, revenue, and active users.
In the fourth quarter of 2021, the top five shopping applications on the iOS platform in New Zealand showcased varied performance trends in downloads, revenue, and active users. Here’s a detailed look at their performance metrics, backed by data from Sensor Tower.
Buy and sell - Marketplace saw its weekly revenue fluctuate, peaking at around $215 in early November before dipping to approximately $66 by the end of December. The app's downloads experienced a downward trend, starting at 148 in late September and decreasing to 67 in the final week of December. Active users showed a slight decline from 574 to 500 over the quarter.
Parcel - Delivery Tracking exhibited a mixed revenue trend, with notable peaks of $213 and $209 in late November and early December, respectively. Downloads started strong with 193 in late September but dropped to 71 by the end of December. Active users also decreased from 378 to 287 over the quarter.
LootBoy: Packs. Drops. Games. experienced significant revenue growth, especially in December, peaking at around $691 in the week of December 20. Downloads surged from 3 in early November to 243 in mid-December, while active users increased from 45 in mid-November to 392 by the end of December.
T-Shirt Design Studio had a varied revenue performance, with a peak of approximately $182 in mid-October, then fluctuating between $31 and $108 in December. Downloads were inconsistent, peaking at 53 in late October but dropping to 3 by the end of December. Active users remained relatively stable, ranging from 463 to 501 throughout the quarter.
Our Groceries Shopping List displayed a stable revenue pattern with a peak of $154 in late October and generally maintaining between $25 and $117 in the subsequent weeks. Downloads saw a notable dip in early December with 24 but rebounded to 72 by the end of the month. Active users remained quite stable, fluctuating slightly between 725 and 765 throughout the quarter.
This data highlights the dynamic nature of app performance in the shopping category on iOS in New Zealand. For more detailed insights and trends, visit Sensor Tower.
