Top 5 iOS Lifestyle Apps in the Middle East for Q4 2021

The last quarter of 2021 saw significant shifts in the performance of the top 5 lifestyle apps on iOS in the Middle East. Here’s an overview of how these apps fared in terms of downloads, revenue, and active users, based on data from Sensor Tower.

Pinterest experienced a steady flow of weekly downloads, ranging from approximately 42K to 49K throughout the quarter. Weekly active users remained strong, starting at around 4.8M and peaking at nearly 5M by the end of December.

COFE showed a varied download trend, with a significant spike to 89.8K in the week of October 4. However, this was followed by a gradual decline, ending the quarter with about 5.2K downloads in the last week of December. Active users mirrored this trend, starting at 48.2K, peaking at 106K, and then dropping to 32.9K by the end of the quarter.

AlMosaly athan, prayer time maintained consistent performance in weekly downloads, fluctuating between approximately 17.6K and 24K. Revenue saw a steady increase, peaking at $3.2K in early December. Active users started at 1.33M and saw a slight decline to around 1.21M by the end of the quarter.

Floward Online Flowers & Gifts had a stable download trend with weekly figures ranging from 11.7K to 18.1K. Active users also exhibited a consistent pattern, starting at 16.4K and reaching up to 20.8K in the final week of December.

Tinder Dating App: Chat & Date demonstrated robust revenue generation, starting at $245K and peaking at $288K by the end of November. Downloads remained steady, averaging around 10K to 11.5K weekly. Active users showed a minor fluctuation but stayed strong, ranging from 252K to 287K throughout the quarter.

These insights showcase the varying dynamics of the top lifestyle apps in the Middle East. For more detailed analytics and insights, visit Sensor Tower.