Top 5 Lifestyle Apps on iOS in Madagascar: Q4 2021 Performance

In the fourth quarter of 2021, the top 5 lifestyle applications on the iOS platform in Madagascar showed varied performance metrics in terms of downloads, revenue, and active user trends. Below is a detailed analysis based on Sensor Tower data.

Pinterest maintained a steady course in weekly downloads, starting at around 107 in late September and ending the year at 130. Weekly active users also showed a minor upward trend, rising from approximately 14.6K to 15.7K by the end of December.

Tinder Dating App: Chat & Date experienced fluctuating weekly revenue, peaking at around $85 in late November. Downloads varied slightly, with a peak of 43 in the week of November 22. Active users demonstrated a stable pattern, fluctuating between 533 and 629 throughout the quarter.

Mana isan'andro saw a decline in weekly downloads from 43 in early October to 19 by the end of December. There were no significant revenue metrics reported for this app during the quarter.

Badoo: Dating. Chat. Friends showed minimal weekly revenue, with the highest being $24 in early October. Downloads remained relatively stable, with a slight peak of 48 in the same period. Active user numbers hovered around the 500 mark, reaching up to 585 in early October.

Couples: Private Messenger had a revenue spike to $25 in late November. Downloads were inconsistent, peaking at 26 in late October. Active users saw a brief rise to 30 in early December before stabilizing around 23 by the end of the year.

For more detailed insights and data, visit Sensor Tower.