AI Insights · Timothy · January 2022
Top 5 Lifestyle Apps on iOS in Ghana Q4 2021
Explore the performance of the top 5 lifestyle apps on iOS in Ghana for Q4 2021, including trends in weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the lifestyle category on iOS in Ghana saw notable performances from five leading apps: Pinterest, Glovo: Food Delivery and more, Tinder Dating App: Chat & Date, Badoo: Dating. Chat. Friends, and Make Money - Earn Easy Cash. Here’s a detailed look at their performance based on Sensor Tower data.
Pinterest Throughout Q4 2021, weekly downloads for Pinterest fluctuated between 2.0K and 2.3K, maintaining a relatively stable trend. The app's weekly active users showed a gradual increase, starting at approximately 189K at the beginning of the quarter and reaching around 202K by the end.
Glovo: Food Delivery and more Glovo experienced a steady increase in weekly downloads, peaking at 2.2K in the last week of November. Active users also saw consistent growth, starting at around 6.6K and ending the quarter with nearly 9.7K.
Tinder Dating App: Chat & Date Tinder's weekly revenue peaked at $690 in early December. Downloads varied, reaching a high of 2.2K in late October. Active users increased steadily from about 20.7K to approximately 24.6K by the end of December.
Badoo: Dating. Chat. Friends Badoo’s weekly revenue showed some fluctuations, with the highest revenue being $135 in early November. Downloads were consistent, generally around 1.0K to 1.2K. Active users remained stable, averaging around 24K throughout the quarter.
Make Money - Earn Easy Cash The app saw varied download numbers, with a peak of 1.5K in early October. Active users started at around 1.0K, experiencing a dip mid-quarter but slightly recovering to about 681 by the end of December.
These insights are based on Sensor Tower data. For a more comprehensive analysis, visit Sensor Tower for additional details and trends.