AI Insights · Timothy · January 2022
Top 5 Lifestyle Apps on iOS in South Africa Q4 2021
The top 5 lifestyle apps on iOS in South Africa for Q4 2021 showed varying trends in downloads, revenue, and active users, with Tinder leading in user engagement and revenue.
In the fourth quarter of 2021, the top 5 lifestyle apps on iOS in South Africa exhibited diverse trends in weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insights into the performance of these popular apps.
Tinder Dating App: Chat & Date saw a consistent performance in weekly revenue, peaking at approximately $19K in the week of November 22. Weekly downloads fluctuated slightly, reaching a high of 2.9K in the final week of December. The app maintained a stable user base, with weekly active users averaging around 45K to 47K throughout the quarter.
Bumble Dating App: Meet & Date experienced a steady increase in weekly revenue, peaking at around $6.6K in mid-December. Weekly downloads were relatively stable, with a slight increase to 704 in early December. Weekly active users showed a gradual rise, averaging between 14K to 16K.
Badoo: Dating. Chat. Friends had a moderate performance with weekly revenue peaking at approximately $2.4K in the last week of December. Weekly downloads saw an upward trend, reaching 742 in the final week. The app's weekly active users remained steady, averaging about 18K to 19K.
Hinge Dating App: Match & Meet showed a notable increase in weekly revenue, peaking at $2.4K in the last week of December. Weekly downloads fluctuated, with a high of 730 in mid-November. The app's weekly active users consistently ranged between 13K to 15K.
Funny Voice Effects & Changer had a varied performance, with weekly revenue peaking at $1.4K in early October. Weekly downloads were minimal, with a peak of 58 in late November. The app's weekly active users saw a decline towards the end of the quarter, dropping to 74 in the final week of December.
For more detailed insights and data, visit Sensor Tower.
