AI Insights · Timothy · January 2022
Top 5 Finance Apps on iOS in Israel: Q4 2021 Performance
An overview of the performance of the top 5 finance apps on iOS in Israel during Q4 2021, including trends in downloads, revenue, and active users.
The fourth quarter of 2021 saw notable activity in the Finance category on the iOS platform in Israel. Here is a breakdown of the performance of the top 5 finance apps during this period, based on data from Sensor Tower.
bit ביט from Bank Hapoalim demonstrated consistent weekly downloads, starting at 5.2K in early October and peaking at around 6K in mid-December. The app saw a slight fluctuation in weekly active users, beginning the quarter with 135K and ending with approximately 137K.
PayBox - תשלומים והעברת כסף by PAYBOX LTD experienced a varied download pattern, reaching a high of 5.3K in early November. Active users showed an upward trend, beginning at 24.6K in late September and increasing to 28.8K by the end of December.
ניהול החשבון - בנק הפועלים, another app from Bank Hapoalim, maintained a steady weekly download rate, peaking at 3.6K in late November. The app's active user base remained stable, starting at 198K and slightly increasing to 199K by the end of the quarter.
Poalim Wonder מבצעים והטבות, newly released by Bank Hapoalim in October 2021, saw significant initial interest with downloads spiking to 15.5K in early November. The app's downloads then settled to a more consistent rate, ranging between 1K and 2K towards the end of the quarter.
Cal כאל from Cal - Israel Credit Cards LTD showed a consistent download trend, achieving a peak of 3.3K in early December. Active users increased steadily from 77K at the beginning of October to 82K by mid-December.
These insights highlight the dynamic nature of the finance app market in Israel. For more detailed analytics and insights, visit Sensor Tower.
