Top 5 Education Apps on iOS in New Zealand: Q4 2021

During the fourth quarter of 2021, the education category on iOS in New Zealand saw notable performances from the top 5 apps, as reported by Sensor Tower. Here’s a closer look at their trends in weekly downloads, revenue, and active users.

PictureThis - Plant Identifier experienced fluctuations in both revenue and downloads. Weekly revenue peaked at approximately $4.7K in early November, while downloads ranged from 1.1K to 1.7K, with a notable spike to 1.7K in the last week of December. Active users saw a gradual increase towards the end of the quarter, reaching around 3.9K in the final week.

Toca Boca World demonstrated strong revenue performance, peaking at $12.8K in mid-December. Downloads showed variability, with a high of 1.8K in late October and another spike to 1.9K in the week before Christmas. Active users remained quite stable, with a slight increase towards the end of the quarter, peaking at around 14.7K in late December.

Kahoot! Play & Create Quizzes saw a peak in revenue of $1.5K at the end of September, followed by a general decline, with a minor resurgence to $1.2K in mid-December. Downloads were highest at 2.5K in late September but generally trended downwards, ending the quarter at around 651. Active users similarly decreased from 8K to about 3K by the end of December.

AA Road Code Quiz maintained a steady download rate, with a peak of 1.1K in mid-December. Active users remained fairly consistent throughout the quarter, fluctuating slightly around 3.8K to 4.2K.

Duolingo - Language Lessons showed a strong revenue trend, peaking at $17.1K in the last week of December. Downloads were relatively stable, with minor fluctuations and a peak of 1K in mid-October. Active users remained consistent, reaching approximately 9.4K in the final week of December.

These insights highlight the dynamic nature of the education app market in New Zealand. For more detailed analytics and trends, visit Sensor Tower.