AI Insights · Timothy · January 2022
Top 5 Dating Apps on iOS in Kenya Q4 2021
Explore the performance trends of the top 5 dating apps on iOS in Kenya during Q4 2021, including metrics on downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 dating apps on iOS in Kenya showcased varied performance trends in terms of downloads, revenue, and active user metrics. Here's a detailed look at each app's performance, based on data from Sensor Tower.
Tinder Dating App: Chat & Date experienced a consistent revenue stream, peaking at approximately $1.9K in the final week of December. Weekly downloads saw an upward trend mid-quarter, reaching 583K in early November, while weekly active users increased from 9.5K to a peak of 9.9K by the end of December.
OkCupid Dating: Date Singles had a fluctuating revenue pattern, with a notable spike to $575 in the week of November 22. Downloads also showed variation, peaking at 284 in the same week. Active users grew steadily, reaching a high of 2.5K in the last week of December.
Badoo: Dating. Chat. Friends exhibited modest revenue gains, peaking at $211 in the last week of December. Weekly downloads saw a peak of 179 in late November, while active users remained relatively stable, ending the quarter at 4.1K.
Bumble Dating App: Meet & Date saw a steady increase in revenue, with a high of $531 in the week of December 20. Downloads fluctuated throughout the quarter, peaking at 166 in the final week of December. Active users showed a consistent rise, reaching 2.7K by the end of the quarter.
Interracial Cupid: Match, Chat had a varied revenue trend with a peak at $55 in the week of November 22. Downloads saw a significant rise, peaking at 211 in the same week.
For more detailed insights and metrics, visit Sensor Tower's website.
