AI Insights · Timothy · January 2022
Top 5 Auto Apps on iOS in Europe Q4 2021
The performance of the top 5 auto apps on iOS in Europe during Q4 2021 showcased varied trends in downloads, revenue, and active users.
During the fourth quarter of 2021, the top five auto applications on the iOS platform in Europe demonstrated diverse performance trends in weekly downloads, revenue, and active users. Here's a closer look at how each app fared:
Driving Theory Test 4 in 1 Kit saw a peak in weekly revenue around mid-November, reaching approximately $73K. Weekly downloads fluctuated, peaking at around 3.9K at the end of November. Active users showed a slight increase towards the end of the year, rising from 15.2K to 18.1K.
Автотека: проверка авто по VIN experienced consistent weekly revenue, peaking at $63.8K in mid-December. Downloads showed a downward trend, starting from 7K at the beginning of October and dropping to 4.3K by the end of December. Active users remained relatively stable, hovering around 20K to 23K.
Testi Driving Cancellations UK had a notable increase in weekly revenue in mid-November, reaching about $57K. Weekly downloads also saw a peak in early November with 9.4K downloads. Active users were steady throughout the quarter, maintaining around 70K.
Official DVSA Theory Test Kit showed a peak in weekly revenue of $51.8K in early November. Downloads were highest at the end of November with approximately 2.5K. Active users saw a slight decrease from 14.9K at the end of November to 13K by the end of December.
Driving Theory Test Kit by RAC displayed a consistent increase in weekly revenue towards the end of the year, peaking at $41.7K in mid-December. Downloads were highest in mid-October with around 10.7K. Active users peaked at 14.6K in mid-October before slightly declining to 12.5K by the end of December.
These insights are derived from Sensor Tower's data, and more detailed information can be found there. The performance trends highlighted here provide a snapshot of the dynamic nature of the auto app market on iOS in Europe during the last quarter of 2021.