Top 5 Apparel Apps on iOS in the US, Q4 2021

In Q4 2021, the top 5 apparel applications on iOS in the United States demonstrated notable activity in terms of downloads and active users. Let's delve into the performance of each app.

SHEIN - Shopping Online saw weekly downloads fluctuate between 189K and 314K. The highest downloads were recorded in the week of November 8 with approximately 314K. Active users showed a dynamic trend, peaking at around 9.9M in the week of November 22, before settling at about 7.1M by the end of December.

Nike: Shoes, Apparel, Stories had a steady increase in downloads, reaching a peak of 254K in the week of November 22. Active users for the app varied, starting at 2M at the beginning of the quarter and peaking at over 3M in the week of October 25. By the end of December, the active user count was around 2M.

GOAT – Sneakers & Apparel experienced a steady rise in weekly downloads, reaching up to approximately 197K in the final week of December. The active user base also showed an upward trend, starting at 2.1M and climbing to about 2.6M by mid-December.

Nike SNKRS: Sneaker Release had weekly downloads ranging from 65K to 135K, with a notable peak in the week of December 6. Active users saw fluctuations, peaking at around 2.1M in the week of November 1 and ending the quarter with approximately 1.3M.

Fashion Nova - Online Shopping displayed a steady pattern in downloads, with a peak of 98K in the week of November 22. The active user count remained relatively stable, fluctuating between 313K and 389K throughout the quarter.

The data provided by Sensor Tower highlights the dynamic nature of the apparel app market on iOS in the US during Q4 2021. For more detailed insights, visit Sensor Tower.