AI Insights · Timothy · January 2022
Top 5 Apparel Apps on iOS in Turkey Q4 2021
In Q4 2021, the top apparel apps on iOS in Turkey showed varied performance in weekly downloads and active users, reflecting distinct trends for each app.
In the fourth quarter of 2021, the top 5 apparel applications on the iOS platform in Turkey exhibited notable trends in weekly downloads and active users. Here’s a detailed look at their performance:
DeFacto - Clothing & Shopping experienced significant fluctuations in weekly downloads, peaking at around 48K in the week of November 22. Weekly active users for the app also saw a high of approximately 85K in the same week, indicating a strong engagement during this period.
ZARA showed a peak in weekly downloads at about 41K in the week of November 22. The app's weekly active users also reached its highest point at around 137K during the same week, demonstrating a parallel trend in user engagement and new downloads.
FLO AYAKKABI had a steady increase in weekly downloads, peaking at approximately 14K in the week of November 22. The app's weekly active users followed a similar trend, with the highest engagement reaching around 74K in the same week.
H&M - we love fashion saw its highest weekly downloads of about 15K in the week of October 4. Weekly active users for the app were particularly high, peaking at around 281K in the week of November 22, indicating strong user retention and engagement.
SuperStep showed a peak in weekly downloads at approximately 16K in the week of November 29. The app's weekly active users also reached their highest at around 32K during the same week, reflecting a concurrent rise in both new users and active engagement.
These insights, sourced from Sensor Tower, provide a snapshot of the performance of these top apparel apps in Turkey for Q4 2021. For more detailed analytics and trends, visit Sensor Tower.
