AI Insights · Timothy · January 2022
Top 5 Apparel Apps Performance on iOS in Peru Q4 2021
In Q4 2021, the top apparel apps on iOS in Peru showed varied performance trends in downloads and active users. SHEIN led the pack, while others like adidas, ZARA, Platanitos, and FARFETCH also showed notable activity.
During the fourth quarter of 2021, the top 5 apparel applications on the iOS platform in Peru exhibited diverse trends in weekly downloads and active users. Here's a detailed look at their performance:
SHEIN - Shopping Online saw a steady increase in weekly active users, starting at around 22.4K and rising to approximately 25.2K by the end of December. Weekly downloads fluctuated, peaking at 1.4K in early November and closing the quarter with 1.2K downloads.
adidas: Shop Shoes & Clothing demonstrated a gradual increase in weekly downloads, climbing from 561 to 1.1K by the end of the quarter. Active users also showed an upward trend, starting at 9.6K and reaching about 10.2K in December.
ZARA showed a notable rise in weekly downloads, particularly in December, where downloads increased from 475 to 1.1K. Active users followed a similar trend, increasing from 4.2K to approximately 5.1K by the end of the quarter.
Platanitos experienced a moderate increase in weekly downloads, with numbers fluctuating between 317 and 682. The app ended the quarter with 344 downloads in the last week of December.
FARFETCH - Shop Luxury Fashion had a more stable performance. Weekly downloads ranged from 128 to 203, while active users remained relatively consistent, averaging around 360 users throughout the quarter.
These insights are based on data from Sensor Tower. For more comprehensive app performance analytics, visit Sensor Tower.
